Edelman SoCal

Working with Edelman opened up many opportunities for me to dive into my passion for writing, social media, and step out of my comfort zone and play community manager + a little designer! Our goal was to increase engagement for Edelman SoCal’s Instagram page and revamp it after being inactive for 3+ years. Since we relaunched it in 2023, we’ve succeeded in gaining 100+ followers outside of just Edelman employees, and our engagement stats have only gotten better with each post! Our social strategy especially shined in 2024 during Hispanic Heritage Month when we were featured in The Drum as “How top agencies are celebrating Hispanic Heritage Month”,